by DAVID | Feb 24, 2026 | Sales Development
Photo by Jp Valery on Unsplash In many businesses, the bulk of Sales and Marketing spending goes toward attracting new clients. Put another way, that’s first-time users of your product or service. Consider what happens before a sale is confirmed. Would-be...
by DAVID | Feb 17, 2026 | Management Essentials, Sales Development
For a strong indication of whether your business or department can hit a revenue goal, work backwards from the objective. List the business’s revenue streams and total orders to date for each. Next, list and total those you expect to realise in the...
by DAVID | Feb 3, 2026 | Sales Development
When revenue is falling far behind Forecast, life can get a little hairy. Especially if you’re the person who submitted the revenue numbers. Whether your enthusiasm got the better of you, or the numbers came from above, it doesn’t matter. It’s now a...